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Culture & Press news – Embassy 31

Culture Matters

Culture has the power to unify or divide, but however you look at it, culture matters.

The dualistic nature of culture was on display at a photographic exhibition at Europe House of the 18 UNESCO World Heritage Sites in the Western Balkans.

Titled Culture Matters, the initiative is the brainchild of Austrian Ambassador Emil Brix, who started it when he headed the cultural diplomacy department in Vienna.

The exhibition supports the EU integration of these countries – not only politically and economically, but also culturally. And celebrating the shared, rich heritage of the region can help to redraw the ‘mental map’ of Europe.

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